迷漾青春菁露 MYOUNG PRIME FERMENTED ESSENCE
此產品以55種酸甜濃郁的健康蔬果結合成酵素精華，是大漢酵素專為女性體內保養所研製的酵素青春晶露，並以「輕熟女」為主要客戶族群。「輕熟女」是女人最美麗的階段，知性中帶點甜美為其最大特色。本次子淮設計以女性「吃的保養品」為概念發想，訴求「高級、簡約、精緻、優雅」，並以高級保養品的精緻手工盒來表現出現代女性兼具品味與優雅的形象。其次我們為了加強「蜂蜜」甜美印象，決定在包裝色彩上加入成熟帶點甜美的粉橘色系，讓整體包裝宛如沐浴在戀愛中的輕熟女散發出幸福的好氣色。這樣的形象延續大漢酵素品牌蔬果豐沛的自然元素，加上精緻插圖線稿與印刷加工，讓包裝視覺體現如迷情花樣女子般的優雅盛開。
This enzyme-essence, obtained from 55 healthy fruits and vegetables filled with the acidic sweet smell during concentration process, is the enzyme young prime fermented essence special for women produced by BIOZYME, especially for sexy child women. Sexy child women are the best age for a woman, featuring with intellectual beauty. SUMP DESIGN starts from the concept of nutricosmetics for ladies, focus on “Advanced, Simple, Refined, Elegant," and luxury hand-made packaging box of high-end skin care products to express the image of the modern women combining taste and elegance. Secondly, we decide to paint in mature and sweet orange color for packages to make a sweet impression upon "honey" so that our entire packing as if a sexy child women looks pretty good when she is in love. Such image stretches the continuation of the natural elements of abundant fruits and vegetables of BIOZYME, as well as exquisite illustration wire-frame and print processing to express the packaging vision as if charming sexy women are at their best.
客戶 Client :
Creative Director : Zi Huai Shen / Designer : Zi Huai Shen
大漢酵素 BIOZYME
服務項目 Project Services :
包裝設計
Packaging Design
